4 Book Design Cover Tips
With hundreds of thousands of new book titles hitting the US marketplace each year, a striking cover can make the difference between a hit and a flop. A well designed cover is arguably the most crucial part of your novel's success. You can have the best writing and story in the world, but it will never be read if your cover can't hook the reader's eye from the shelf.
Here are 4 key points to keep in mind when designing your cover, or having a professional design it for you.
1. Know Your Readers!
When creating a book cover, you are tasked and trusted with encapsulating an entire story in a strong design. Before you begin, it's crucial that you familiarize yourself not only with the narrative between the pages, but also with what the goal is and who your audience is.
The main feature of your book cover is the ability to connect with the target market: that is, the men and women who are likely to purchase the sort of title you're composing. Have a look at bestselling names in your category and you will probably notice a similar style and theme among them. This is because publishers are always looking for best ways to communicate with them that "this is the book you're searching for." Take a cue from the most popular titles in your genre.
2. Make The Cover A Teaser, NOT A Spoiler!
A well thought-out cover layout should say a lot to someone about a book without them needing to turn to the initial page, but without understanding every detail. Most people look only at covers when browsing books from authors they have never heard of. You want your cover to give away just enough to lure the reader, and catch the story inside, without showing too much.
The imagery you pick can be an excellent way to connect the reader with the book on a deeper level.
3. Typography: Establish Your Brand.
Cover design isn't only about the images or materials used, it is about the whole aesthetic of the book - which brings us to typography and formatting. Your typography should support both what the name expresses, in addition to the tone of the narrative itself.
By way of instance, sans-serif fonts frequently dominate the nonfiction genre, as they say modernity and professionalism, while romance novels often feature whimsical and fanciful fonts like Lavenda.
Alongside the name and imagery sits the writer's name. The typography you select, title name, and the author's name can grow to be a brand in the eyes of the readers. Do not make your author name as big or bigger than the book's title unless you have a famous name. Give your reader some credit and do not put "written by" or "by" on the cover before your author name either.
4. The Spine.
Despite the fact that it literally holds the whole printed publication in place, the spine column is frequently an afterthought for many authors and designers. When put on a bookshelf, it is the only part that is visible, therefore it's just as important as the cover if you wish to see your book as a hard copy. Don't skimp on your spine! Make sure it is also consistent with the design and font of the rear and cover.
A cover which achieves the ideal harmony of art, style, and concept will become the one which gets snatched off the shelf and into a reader's hands.
Zeydra offers Book Cover Design services from professional artists with easy to understand prices and expectations.